Jamie Gorski on How to Anticipate Customers’ Future Needs

Minutes with Marcia B. is a new series from Apartments.com. Whether you’re a property manager, owner, or executive, join multifamily expert Marcia Bollinger as she sits down with leaders across the industry to discuss their success stories, defining moments and personal insights. Get the real stories behind the multifamily headlines and help your career thrive.

In this latest episode, Marcia speaks with Jamie Gorski, the chief experience officer for GID-Windsor Communities. Jamie shares her strategy for centering the customer and explains why multifamily marketing has become a tradition in her family.

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Jamie S. Gorski is the chief experience officer for GID-Windsor Communities, where she drives strategy to improve customer experience. Known for revolutionizing marketing in the industry, Jamie has over 35 years of real estate experience and has been recognized with awards from Multifamily Executive, National Apartment Association, National Association of Home Builders, Multi-Housing News, the Webby Awards, and more.

Marcia Bollinger is the senior vice president of multifamily for Apartments.com. With over 40 years’ experience in apartment lead generation tactics, Marcia was instrumental in building the Apartments.com Network into the country’s premier internet listing site. She is the recipient of the National Apartment Association’s Lifetime Achievement Award, Certified Apartment Supplier designation, and NSC Victor Award.

Looking for more Minutes with Marcia B.? Check out the rest: LuAnne Acton Ross (episode 1), Laurie Lyons (episode 3), Melissa White (episode 4), Jennifer Staciokas (episode 5), Tony Sousa (episode 6), Lisa Taylor (episode 7), Pat Hutchison (episode 8), Matt DeGraw (episode 9), Debbie Phillips (episode 10), Sharon Hatfield (episode 11), Robert Gasteiger (episode 12), Daryl Smith (episode 13), Greg and Sloane Cerbana (episode 14), and the women of NAA (episode 15).