Customer Experience

Explore best practices for improving your customer experience.

May 10, 2024

Revamp Your Leasing Office: 5 Ways to Create a Great First Impression

The leasing office is the first space renters often see, and it may influence how they perceive the rest of your property. Don’t let a messy office leave renters with a bad first impression. Instead, keep your leasing office in great shape with these tips!

Article

Photo-illustration of apartment building with price tags hanging off balconies

New!

March 29, 2024

Why Renters Want Price Transparency — and How to Deliver It

The days of “call for rent” are over. Here’s why price transparency matters to renters — and how it can help you attract better leads.

Article

New!

Nov 30, 2023

They Ask, You Answer: How to Win Over Today’s Digital Customer

Renters today are more informed, less patient, and more digital than ever. How can you gain their trust? Join digital marketing guru Marcus Sheridan to learn how to provide the right content and “seller-free” experience that renters are demanding.

Webinar

New!

August 11, 2023

Tony Sousa on What Customer Service Looks Like in a Post-COVID World

In this new episode, Marcia chats with RPM Living’s Tony Sousa about the importance of customer service, giving back, and empowering your teams with the right tools and technology.

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New!

April 4, 2023

Jamie Gorski on How to Anticipate Customers’ Future Needs

How has the approach to multifamily marketing transformed over the years? Marcia Bollinger chats with Jamie Gorski, chief experience officer of GID-Windsor Communities, about envisioning customer needs, adapting for rapid change, and elevating the voices of onsite teams. Check out the latest episode of Minutes with Marcia B.

Article

New!

Feb 23, 2023

The Time to Win: Grow Your Business by Satisfying Customers’ Need for Speed

This dynamic presentation is powered by new, exclusive research about responsiveness and revenue. It includes fresh data, a new perspective, hilarious stories, and a complete framework for how you can gain and keep more renters by satisfying their need for speed.

Webinar