Whether you're a first-time landlord or have been in the real estate industry for years, crafting a strong property listing will always be important. Your rental home’s advertisement serves as a renter’s first impression of your space and a glimpse into what it would look like to live there.
Before you list your home for rent in Atlanta, GA, you should know some important factors. The diverse population and growing economy of Atlanta make it a sought-after location for renters, offering you a unique opportunity to maximize your investment. However, navigating the complexities of the local rental market, understanding legal requirements, and making your rental property stand out can seem overwhelming. Below you'll find advice to navigate the process of listing your house for rent in Atlanta, offering crucial insights and legal considerations to ensure a seamless and profitable leasing journey.
Listing Your House for Rent in Atlanta, GA
Renting out your house in Atlanta has unique legal implications. Landlords in Atlanta must abide by both state and local laws regarding security deposits, rent control, and more. Before you list your house for rent in Atlanta, make sure you’re up to date on the following regulations that influence the information in your property listing.
Does Atlanta have rent control?
For landlords in Atlanta, GA, understanding the specifics of rent control is crucial. Currently, the state of Georgia does not enforce rent control policies. This means that, as a landlord, you have the flexibility to set rental prices based on market conditions. However, it's essential to be mindful of the competitive nature of the Atlanta rental market and price your property accordingly to attract potential tenants. If you list your house on Apartments.com, we provide you with free rent comparison reports. This valuable information in the rent comparison report gives you a clear understanding of the market so you can price your rental right, compare your property’s value to other similar properties, and review market conditions like the average days on the market and the average rent rates. This information can help you make an informed decision to maximize your rental income while remaining competitive in Atlanta’s rental market.
Do you need a license to rent out your house in Atlanta?
In Atlanta, GA, landlords must obtain a business license to legally rent out their properties, ensuring rentals meet safety and livability standards. This requires an inspection for code and safety regulation adherence, completing paperwork, and paying a fee dependent on property size and location.
Additionally, Atlanta has a short-term rental ordinance that landlords must comply with, which involves registering for a separate permit specific to short-term rentals, often used for vacation or transient stays. This ordinance aims to regulate and maintain the quality of short-term lodging within the city. Failure to secure these licenses can result in fines and legal issues. As a landlord you should consider the costs and time needed for compliance. For the latest information, consult the City of Atlanta's official website or local authorities.
Is there a security deposit limit in Atlanta?
When leasing your property in Atlanta, GA, understanding the nuances of security deposit regulations is crucial for your leasing agreements. Although Georgia law doesn't set a maximum limit for security deposits, as a landlord, you are required to return the security deposit within 30 days after a tenant vacates, assuming the tenant complied with the lease terms, maintained the property in good condition, and provided a forwarding address.
If you are withholding or claiming part of the deposit for damages, you must provide an itemized list of the damages and the deducted amounts within three days. To effectively manage security deposits, it's wise to document the property's condition before a tenant moves in and after they leave. Familiarizing yourself with these guidelines ensures your policies safeguard your property while conforming to local practices.
Is your property in line with Atlanta housing codes?
Housing codes are requirements that all rental properties must meet to be fit for renters. Before listing your house for rent in Atlanta, make sure you are abiding by local housing codes. Common housing code violations in Atlanta include:
- Inadequate ventilation or insufficient heating systems.
- Electrical systems that are outdated or not up to code.
- Plumbing issues, such as leaks or clogged systems.
- Structural damage, including but not limited to unsafe flooring, roof leaks, broken windows, and deteriorating walls.
- Lack of or non-functioning smoke detectors and carbon monoxide detectors.
- Problems with pest infestations, including rodents, cockroaches, or bedbugs.
- Improper trash disposal facilities or accumulated debris causing health hazards.
It’s essential to conduct a thorough inspection of your property before any tenants move in to ensure that it meets all local housing code requirements. This not only ensures the safety and well-being of your tenants but also protects you from potential legal issues.
Does your Atlanta listing abide by Fair Housing Laws?
Perhaps the number one most important factor when creating a property listing is avoiding legal disputes. Know that when you list your property for rent, there are certain things you can and cannot say in a listing. The Fair Housing Act, in place since 1968, protects against discrimination based on race, color, national origin, religion, sex, familial status, or disability. This law applies to all aspects of real estate transactions and so it affects your rental property listing.
To ensure compliance with the Fair Housing Act, avoid using any language that could be interpreted as discriminatory. This may include specifying preferred tenants based on personal characteristics such as race or age, mentioning the proximity to religious institutions, or making assumptions about disabilities. Instead, focus on the features and amenities of your property in a neutral tone. If you have any questions about fair housing laws, consult with a local real estate attorney or the U.S. Department of Housing and Urban Development’s website.
Marketing Your Rental Property in Atlanta, GA
Once you have ensured that your property is legally compliant and up to standard, it's time to attract potential tenants and market your rental property. Here are some tips to help your listing stand out in the competitive Atlanta rental market:
Enhance your rental house’s curb appeal
First impressions are crucial, and the outward appearance of your rental property can significantly influence a potential tenant's decision. Enhancing your rental house's curb appeal is an effective way to attract more interest and, potentially, higher-quality tenants. Start by ensuring the exterior of the house is well-maintained; this includes a fresh coat of paint, if necessary, clean windows, and a tidy, landscaped yard. Consider adding simple yet impactful elements like potted plants that are native to Georgia, such as native azaleas or a new doormat, to welcome visitors. Additionally, ensure that any outdoor lighting is functional and inviting, illuminating the pathway to the entrance. These improvements do not have to be costly or time-consuming but can greatly enhance the attractiveness of your property in Atlanta’s rental market.
Take professional photos of your rental house
In the digital era, where most renters first discover properties online, high-quality photographs are crucial to help your rental property stand out. Professional photos can greatly enhance your listing, showcasing your property in the best light and attracting potential tenants. But if you don’t possess a professional camera, don’t worry — a smartphone can be a powerful tool for capturing stunning images of your rental home. Modern smartphones are equipped with advanced photography features that can rival traditional cameras. Here are some tips to keep in mind when photographing your rental property with a smartphone:
- Utilize natural light to its fullest by taking photos during the daytime. Open curtains and blinds to brighten up rooms and capture the beauty of Atlanta's sunny days.
- Take advantage of the city's mild climate, and be sure to photograph outdoor areas to show off your property's appeal in any season.
- Keep your shots steady. Use a tripod or stabilize your phone against a solid surface to avoid blurry images.
- Experiment with angles and perspectives to find the most flattering views of each room. Try to include three walls in your shots to give a sense of space.
- Take advantage of your phone’s HDR mode to balance the light and dark areas of your photos, ensuring details are visible even in lower light conditions.
- Edit your photos carefully. Use photo editing apps to adjust brightness, contrast, and saturation for a polished look.
Remember, while taking professional photos of your rental house in Atlanta, the goal is to accurately represent the property while highlighting its best features. Through high-quality imagery, potential tenants can envision themselves in the space, increasing their interest and the likelihood of them reaching out for more information or a viewing.
Write a compelling property description
Writing an engaging property description is crucial for drawing in prospective tenants and setting your listing apart from other listings in Atlanta’s rental market. As a landlord, you should aim to keep your property description concise yet descriptive and highlight the most attractive features of the property. Include essential details such as the number of bedrooms and bathrooms, unique amenities like in-unit washers/dryers, spacious yards, or smart home features. Also don't forget to mention any included fees or utilities that can add value to your offering.
Additionally, a short overview of what makes your property desirable, such as its proximity to Atlanta's bustling neighborhoods, renowned dining and shopping districts, key business hubs, or access to MARTA for easy city navigation, can significantly enhance its appeal. When you list with Apartments.com, your listing will gain an added layer of attractiveness. It automatically includes neighborhood overviews, nearby schools and universities, transportation information, and points of interest, making your property more appealing by providing potential tenants with a comprehensive view of what life could look like in their new home.
Include your contact information
Making it easy for prospective tenants to contact you is another essential step in creating a strong listing that will successfully rent out your property. It's important to include clear contact information within your listing. This should not only allow renters to inquire further about the property but also to schedule tours or to start the application process. Detailing whether you prefer contact by phone, email, or another method ensures that communication lines are open and straightforward. Additionally, when listing with Apartments.com, landlords have the advantage of utilizing our online portal. This portal enables renters to apply directly through Apartments.com and allows you to receive and manage inquiries online seamlessly.
Engage with prospective renters
After listing your rental property, the next important step is to interact with potential tenants. It's imperative to stay vigilant and responsive to messages, texts, emails, and any notifications you may receive from interested parties. Scheduling property tours, being punctual for appointments, and providing thorough, informative tours can significantly influence a potential tenant's decision. Remember, the promptness and professionalism of your responses not only reflect the quality of your management but also contribute to building a positive relationship from the outset. Engaging effectively with prospects not only raises your chances of securing a tenant more quickly but also sets the tone for future interactions, laying the groundwork for a respectful and smooth tenancy.
List Your House for Rent in Atlanta, GA for Free on Apartments.com
With the current state of the rental market in Atlanta, making your listing visible and attractive to potential tenants is crucial. That's where Apartments.com comes in. By listing your rental property for free on Apartments.com, you tap into a vast network of potential renters actively searching for their next home. Our platform offers unparalleled exposure, ensuring your property reaches the widest audience possible.
Apartments.com provides tools and features designed to streamline the rental process, such as a way to screen tenants once you receive their application, a lease wizard that creates fully customizable lease agreements that are state-specific and legally binding, and an online maintenance platform where your tenants can submit maintenance requests that you can easily update as the repair progresses. Renting out your Atlanta property has never been easier. By listing on Apartments.com, you can experience the streamlined efficiency of our rental process firsthand. No matter where you are in your landlord journey, Apartments.com is here to support you every step of the way.
The information presented in this article is not a substitute for legal advice. Always consult an attorney for questions regarding your specific situation.
